Eliminate RISK INTENSIFIERS

In business, there are some factors that increases level of risk that particular business faces. This varies with different businesses. As a business person, it is your duty to identify these RISK INTENSIFIERS and develop methods to eliminate them to the barest minimum. KNOCK THEM OFF BALANCE before they do just that to you!

Consider an owner of a gasoline filling station, who allows smoking in his station! I haven’t seen any. Because smoking intensifies the risk of losing the whole station which he/she as the station owner cannot afford, he places sign post all over the station that reads ‘NO SMOKING’.

Ones you are done with the identification of risk factors and developing systems to cub them, you can now move to the NEXT step!